In in effort to show its environmental efforts Enterprise has recently added 17 Toyota Mirai hydrogen cars to its UK fleet.
The Toyota Mirai cars will be used in a pilot programme by existing corporate customers in different parts of the country, by Enterprise Car Club members and by Enterprise employees.
Jon Hunt, Toyota GB Manager Alternative Fuels, said, “We’ll be very interested to see the results of Enterprise’s pilot study into the use of hydrogen fuelled Mirai cars for its fleet. This is another example of commercial companies exploring the potential of these zero emission cars as we progress towards a hydrogen society. Enterprise joins energy companies, aviation, engineering and private hire companies, as well as local authorities, government departments and universities, in adopting hydrogen fuelled transport”
At the core of Mirai, hydrogen from the fuel tank and air entering from the intake grille meet in the Fuel Cell Stack. There, a chemical reaction involving the oxygen in the air and hydrogen creates electricity—powering Mirai. In the end, the only by-product is water.
Iain Macbeth, Enterprise European partnerships and innovation strategy director, said: “Our goal is to use this fleet of hydrogen vehicles to examine the potential for the technology in practical working environments. We want to see what role hydrogen vehicles might play in the future advancement of sustainable mobility, to reduce emissions and to help cities, communities and businesses to achieve their air quality goals.
“As a family-owned business, we operate with the next generation in mind. This underlines our decision to explore emerging technologies such as hydrogen fuel cells, so we can understand the impact they can have in real-world situations and can gather feedback from users.”
Enterprise has worked with manufacturers to explore how emerging technologies such as hydrogen fuel cells can be deployed in real world scenarios. Enterprise continues to introduce electric vehicles through its rental fleet, and especially as part of the Enterprise Car Club.