Hyundai NEXO and BTS Light Up Broadway with Global Hydrogen Campaign Film
February 24, 2020 | 2 min read February 24, 2020 | 2 min read- Film featuring world-renowned boy band BTS and Hyundai’s NEXO FCEV is part of the company’s global hydrogen campaign
- Collaboration highlights company’s commitment to sustainable mobility centered on hydrogen and fuel-cell technologies and solutions
- Five-minute film illuminates Marriott Marquis hotel’s digital billboard on Broadway, New York City, for an hour
NEW YORK/SEOUL — Hyundai Motor Company has displayed its commitment to sustainable mobility by screening a five-minute film, starring world-renowned boy band BTS alongside the company’s NEXO fuel cell electric vehicle (FCEV), on the Marriott Marquis hotel’s digital billboard overlooking Broadway in the heart of Times Square, New York City.