GAUSSIN Creates a New Asia-Pacific Subsidiary and Appoints William Lee as its President

By January 14, 2021 4   min read  (709 words)

January 14, 2021 |

fuel cells works, gaussin, asia pacific, hydrogen
  • GAUSSIN ASIA-PACIFIC will facilitate the development of new partnerships to accelerate the commercialization of the Group’s electric and hydrogen vehicles

GAUSSIN (EURONEXT GROWTH: ALGAU – FR0013495298), a pioneer in clean and intelligent freight transportation, announces the creation of an Asia-Pacific Subsidiary with headquarters in Singapore. Chaired by William LEE, this new entity will be responsible for the deployment of GAUSSIN’s line of electric and hydrogen vehicles across the region: China, Japan, South Korea, India, Australia, New Zealand and the ASEAN countries. This strategy will involve in particular the granting of licenses to local partners.

GAUSSIN is thus confirming its ambition to become a key player in the ecosystem of green mobility for people and goods throughout the Asian continent, where China is notably the world’s leading market for transport and logistics vehicles.

William Lee GaussinWilliam Lee, an expert from the APAC region

A graduate of the University of Texas and with an MBA from Golden Gate University in San Francisco, William Lee, a Singaporean national, has proven skills in business development and marketing, as well as quality management and engineering.

Previously, William Lee served as Senior Vice President, Robotics and Autonomous Systems at Singapore Technologies Engineering Land System, a leading provider of integrated mobility systems and security solutions to the defense, homeland security and commercial markets. In this position, he was responsible for the Logistics Automation business. Prior to joining ST Engineering, William Lee served as Senior Vice President and President & CEO of the Asia-Pacific region at MAN Truck & Bus AG, a subsidiary of the German machine and commercial vehicle manufacturer MAN. This experience

has enabled him to build a strong network, which he will be able to deploy in order to develop GAUSSIN’s Truck activity and accelerate the Group’s sales and licensing activity. Business development will thus be one of his core challenges.

The ambition to become a key player in the region’s future green ecosystem

This appointment comes in a very dynamic Asia-Pacific region for the Group. GAUSSIN has already shipped 7 APM FULL ELEC port tractors at the beginning of this year and delivered 7 TT port trailers to the New Zealand port operator CentrePort based in Wellington (see CP of 7 January 2021).

“I am very pleased to join the Gaussin Group, a world-renowned provider of innovative solutions for green mobility,” said William Lee. Our goal will be to deploy the GAUSSIN range of electric (EV) and hydrogen-fueled (HFCV) vehicles for the transportation of goods and people. This will help the major developed economies in Asia Pacific meet their carbon neutrality commitments. We will work with like-minded partners through licensing agreements to accelerate the implementation of our solutions. We are fully committed to being a key player in the region’s future green ecosystem.”

“I am very proud and honored that William is taking the helm of our operations in the region. He brings 30 years of managerial experience in the Asia-Pacific region, a strong network and a deep understanding of the region’s economic landscape,” said Christophe Gaussin, CEO of GAUSSIN.

About Gaussin

Gaussin is an engineering company that designs, assembles and sells innovative products and services in the transport and logistics field. Its know-how encompasses cargo and passenger transport, autonomous technologies allowing for self-driving solutions such as Automotive Guided Vehicle, and the integration of all types of batteries, particularly electric and hydrogen fuel cells. With more than 50,000 vehicles worldwide, Gaussin enjoys a strong reputation in four fastexpanding markets: port terminals, airports, logistics and people mobility. The group has formed strategic partnerships with major global players in order to accelerate its market penetration: Siemens Logistics in the airport field, Bolloré Ports and ST Engineering in ports, UPS in logistics and Bluebus for people mobility. Gaussin has extended its business model with licensing agreements that are aimed at speeding up the use of its technology throughout the world. The purchase of Metalliance has resulted in the emergence of a group with over 200 employees.

In October 2019, the Group won the World Challenge for Self-Driving Transport in the Leading Company Category, Best Energy and Environmental Sustainability.

Gaussin has been listed on Euronext Growth in Paris since 2010 (EURONEXT GROWTH – FR0013495298).

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